Module: Competitions, Festivals, Exhibitions

For my degree course, I am required to choose an event to work towards and write a statement of intent summarizing what i intent to produce. Moreover, I will document my creative decision-making and production process in this blog while making my entry.

Monday, 6 August 2012

Winning Hints & Clues

Enquiry:
• What to present?
• How does the preliminary jury member evaluate my work?
• What designs are likelihood of winning the A’ Design Award?

Critical Judgement:
• Analyse previous winners' works based on the criteria below to get some hints and clues on how to win this the competition.

Design
Form and shape, texture, finishing, graphical communication, colors and color options, material, innovation, emotional values, social context, targeted segment relevance, engineering, ease of use, surprise element, timelessness of design, design of the packaging or protective casing, overall complexity or simplicity, all of these details are addressed.

Engineering
Function, ergonomics, usability, details, engineering, ease of production, efficiency of production, economies of scale, marketability, technological availability, safety, cost advantage, resource friendliness, sustainability, reparability, durability, impact on nature, recyclability, reusability and similar details are discussed.

Presentation
Presentation of design, visualization of use and maintenance, clearness representation and relevant details are addressed. The main image should be a representative image, optional images should be other frames or views from the interface.

Scoring
The criteria - Social harmony is the desirable influence of a designs qualities over the society; a design with a high "social harmony" value will unite the society and procreate pleasant feelings such as joy, peace and sympathy, while a design with a low "social harmony" value will cause anger, rage and hatred among people.

0	1	2	3	4	5	6	7	8	9	10	11

Here, a "0" score means, the design could create extreme hatred between the general population.
"1,2 and 3" means the design will have negative effects based on political or religious grounds.
"4,5,6 and 7" are safe zones,
"8,9 and 10" means the design invites people to harmonious behaviour; peace and calmness.
A score of "11" means this is the most harmonious design you have ever seen.

Learn more at http://www.adesignaward.com/methodology.html.